Empowering You

Empowers Us

The easiest way to manage your rented and owned assets.

About Us

We are new school tech with old school values.  We promise to provide you with world-class service while giving you the easiest way to manage your rented and owned assets.

After working in the construction and equipment rental industries, we saw a need.  It was a need to solve inefficiency and give people peace of mind in managing equipment.  We realized that it took longer than it should to rent equipment… and once they were rented it was difficult to track them all from multiple suppliers.  Adding owned equipment to the mix, things just got messy, especially when trying to solve it with spreadsheets and whiteboards.

As founders wanting to make life easier for our industry, we saw a problem and wanted to solve it. We wanted to empower contractors and equipment managers and make things simple again.

Our goal was to give construction renters and asset managers their time back and technology that not only benefited their work day, but saved money for their businesses and looked out for their bottom line.

Yardz believes in the sweat, grit, concrete and steel that this country was built on. We chose “Red, White and Blue” as our colors because it is in the core of who we are as people and a company. It is our traditional values that put our customers first, and the integrity we demand of ourselves drives how we do business.

We look forward to the chance to show you firsthand.


We believe that when we put our contractors first, we will be first for our contractors.

Passionate Working & Living

We believe that our lives at work and recreation should bring joy to ourselves and energize those around us.

Pursuit for the Best

We continually work to be the best technology, best work flow, and best cusotmer experience for contractors, period.

Work Smart & Hard

Greatness and Excellence does not come easy.  We work at it on a daily basis trying improve how we do business.

Building Relationships

Relationships take effort to build.  We’re not perfect, but we are always willing to make things right.

Helping Others

We believe that our greatest blessings come from helping others.

The Team

“There is nothing better than letting people know they matter.  Our team is committed to our values and culture of making yardz a world-class organization and providing the best customer experience, period.  From our website and contractor tools to our social media and customer service; we are all 100% devoted to making you (our customer) our priority.”
-Jason Perez, CEO.


Rick Hernandez

Start-Up and Tech Business Strategy

Experienced Entrepreneur, Investor, and Board Member with a demonstrated history of working in the software/high-tech industry. Skilled in Management, Strategy, Business Development, Online Marketing, Software as a Service (SaaS), and Data Analytics as a Service (DAaaS). He was also founder of idrivesafely.com with an exit of nearly 9 figures.

Michael Sengbusch

Technology and Digital Marketing Strategy

Michael is the CEO and founder of Eletype, Inc. and also serves as the CTO-In-Residence at ATDC. He works as a mentor and advisor to many of Atlanta’s hottest startup ventures. Previously Michael managed the product and software development for the Digital Marketing solution at BrightWhistle/InfluenceHealth where he helped produce the latest generation of healthcare digital marketing technology, landing BrightWhistle as a Facebook Innovation Competition Award winner.

Brian Macaluso

Growth and Sales Strategy

Brian is a chief executive and entrepreneur with a passion for leading and growing a diverse list of companies, both organically and through acquisition. All the businesses he leads share a common mission of achieving superior customer experiences, and delivering better outcomes for the shareholders, its customers, and its employees. He has significant experience in acquiring developing companies, growing them and ultimately driving shareholder value through sale or merger. He most notably directly contributed to the growth of Corporate Express (now Staples) into a $1.4 Billion a year company building their sales teams and channels and most recently the purchase of a company that he grew to an 8-figure exit at more than double the standard multiplier.

Shane Matthews

Start-Up Catalyst and Expert

Shane is a seasoned entrepreneur with multiple successful start-ups and several exits. He is a key person at Georgia Tech’s ATDC with years of experience as one of their most successful and trusted catalysts. With a background in both construction and manufacturing, Shane has led companies in the space to achieve IP patents for companies that are later acquired and by industry leaders to further grow their technology portfolio.

Product Advisors

Perry McWaters

Construction Industry Advisor

Perry is the Eastern Region Logistics and Asset Manager for JE Dunn, a Top 20 Contractor in the U.S. (ranked by revenue by ENR) at $4.2 Billion. With over 15 years of experience managing millions of dollars in rentals annually for JE Dunn, Perry brings a unique renters perspective at an enterprise level and contributes to the user level strategy.

Shay Evans

Rental Industry Advisor

Shay has been in the construction rental industry for over a decade working for 3 of the top 10 rental companies in the industry. His last role was a Key Account Manager for the #5 Rental Company in the country. In this role he strategically managed relationships with the rental companies highest volume renters, including clients with rental volumes of over $15 Million a year in equipment.